FirstHome IQ partners bring homebuyer education to their teams, their markets, and the industry. Co-branded education that scales, original research with national reach, and impact you can measure and report.
These companies fund the research, the classrooms, and the free education. Hover or tap a name to meet them.
The national trade association for the real estate finance industry, representing more than 2,200 companies. MBA leads the industry's advocacy, research, and education from Washington, DC.
mba.org ↗A private mortgage insurance company helping buyers with low down payments become homeowners sooner, while protecting lenders and investors. Founded in 2012 and headquartered in Emeryville, California.
nationalmi.com ↗A national retail mortgage lender founded in 2008. Its profits flow to the nonprofit Movement Foundation, which has invested more than $360 million in schools, affordable housing, and community programs.
movement.com ↗A mortgage lender headquartered in Brentwood, Tennessee, founded in 1992. Churchill helps families reach debt-free homeownership with guidance built for long-term financial health, not maximum borrowing.
churchillmortgage.com ↗A family-founded mortgage lender in business since 1998, licensed in 48 states, with more than 1,300 employees and a focus on first-time and everyday homebuyers.
nfmlending.com ↗Growth Only is a coaching community for loan officers led by producing originators, with training across marketing, sales, operations, and finance, plus the annual GrowthCon event.
gocoaching.io ↗A mortgage lender founded in 1983 and headquartered in Middletown, Rhode Island. Embrace serves first-time buyers, repeat buyers, and refinancing homeowners in all 50 states.
embracehomeloans.com ↗Homebot is a homeownership platform that helps loan officers, real estate agents, title agents, and insurance professionals stay connected with their clients for life. The platform delivers monthly personalized home wealth insights to homeowners while keeping professionals top-of-mind for repeat business and referrals.
homebot.ai ↗The media and information services company covering the US housing economy since 2006, delivering news, data, and events for mortgage, real estate, title, and appraisal professionals.
housingwire.com ↗Home of Chrisman Commentary, the daily mortgage newsletter Rob Chrisman has written every weekday morning since 2008, now a platform with podcasts, video shows, and industry resources.
robchrisman.com ↗A strategic growth consultancy founded in 2025 by James Duncan, who built and led marketing for nationally recognized lenders including Thrive Mortgage and Lower. Caelum helps mortgage lenders and financial brands sharpen their positioning, messaging, and marketing operations.
caelumadvisers.com ↗
Enterprise Ambassador programs put branded homebuyer education in the hands of your loan officers, with the leads flowing back to them.
How the program works →
Put your name on the NextGen Homebuyer Report, the industry's six-year study of millennial and Gen Z buyers, or fund a custom study around your question.
See the research →
Corporate gifts fund free courses, school outreach, and community workshops. Measurable impact, reported back to you.
See the impact →Ambassadors fund 80% of everything FirstHome IQ does. Partners extend that work: bigger research samples, more classrooms reached, and education programs that scale across whole companies.
Buyers doubt the industry's motives. An industry-backed nonprofit answers that doubt before a word of content is read, and your name stands inside that answer.
Tell us what you want to build: a research sponsorship, an education program for your team, or a community initiative in your markets.