Free Live Event · September 16

Learn trust from the best in the business

Only 1 in 8 NextGen buyers trust a housing professional not to take advantage of them. On September 16, the loan officers who’ve become the exception go live on one screen to show you how they did it.

Co-hosted by Kristin Messerli and Dave Savage

Wednesday, September 16 · 9:00 to 11:00 a.m. Pacific (noon to 2:00 Eastern)

Free, from FirstHome IQ, the housing industry’s 501(c)(3) nonprofit

We respect your inbox. Your watch link and a calendar invite, that’s it.

Who’s on the screen

Some of the top-producing loan officers in the country. They don’t usually show up in the same place.

JJ Mazzo

JJ Mazzo

CrossCountry Mortgage

Sean Herrero

Sean Herrero

CrossCountry Mortgage

Mosi Gatling

Mosi Gatling

New American Funding

Ryan Grant

Ryan Grant

NEO Home Loans

Sosimo Avila

Sosimo Avila

 

Jeremy Forcier

Jeremy Forcier

CrossCountry Mortgage

Denise Donoghue

Denise Donoghue

 

Todd Bookspan

Todd Bookspan

Guild Mortgage + Win By Noon

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And more

More top producers announced before September 16

the lineup keeps growing

Inside the two hours

Every speaker gets one segment and one job: show you what they actually do. No theory, no panels talking in circles. Real strategies from the people using them right now.

You’ll learn

  • Education-based demand creation strategies
  • Opening conversations that build trust
  • Short-form content fundamentals (Reels, TikTok, YouTube Shorts)
  • How to generate leads through education, not sales
  • Workshop facilitation techniques
  • Creative paths to early homeownership
  • Building effective rent vs. own narratives

Every name on this screen is a producing loan officer closing loans in this market, serving buyers who mostly got no financial education in school. 82% of them, by our research. What you’ll watch is how that gap gets filled, by the people filling it.

This is bigger than a webinar

September 16 is a working session for something the industry has never had: a trust-based certification for housing professionals, built in collaboration with the Mortgage Bankers Association and designed to become the standard. The professionals on this screen are its founding faculty, and the session you’ll watch becomes part of the course itself.

We’re building it with the industry, not for it. That includes you. Come with questions, come with opinions, tell us what’s missing. Your input shapes what the standard becomes, and a standard only creates real change if the people doing the work help write it.

Attend live, and you’re first in line.

Registrants who attend the full session live get half off the certification when it launches, plus credit toward the video coursework you’ll have already watched being made. Be among the first certified.

Your hosts

Kristin Messerli

Kristin Messerli

Founder of FirstHome IQ and lead researcher behind six years of the NextGen Homebuyer Report

Dave Savage

Dave Savage

FirstHome IQ board chairman and founder of Mortgage Coach

FirstHome IQ is the housing industry’s 501(c)(3) nonprofit, closing the homeownership gap. Nobody on this screen is selling you anything. The professionals you’ll watch fund this work because they believe trust is the industry’s way back to the next generation of buyers.

Be part of the standard

Watch live on September 16

Register now and your watch link lands in your inbox the week of the event, along with a calendar invite. If you can’t make it live, register anyway. The session becomes part of the certification course, and registrants hear what happens with it first.

We respect your inbox. Your watch link and a calendar invite, that’s it.

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